The only mobile app designed to transform
the way people THINK

Stay ahead of the curve with a structured thinking toolkit to achieve clarity, inspire creativity, and think smarter — from as little as 5 minutes a day.

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Join over 1 million leaders worldwide experiencing a thinking revolution.

Developed by Go M.A.D. Thinking
Trusted by leaders globally in 440+ organisations

“If you and your team don’t spend time on fresh thinking, you will continue to act the same and get the same or worse results whilst the rest of the world changes and adapts around you.”

Andy Gilbert - Founder of Go M.A.D. Thinking

4 ways ThinkOn® will help you stay ahead of the curve

Your personal pocket coach and mentor

AI Joe

The personal mentor at your fingertips

We realise that people have busy lives, AI Joe is there for you at any time to give you mentoring, guidance & support to overcome challenges, plan goals or get a second opinion on your thinking.

  • Overcome Challenges
  • Plan Goals
  • A Second Opinion
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Learn Hub

Bite-sized learning to drive meaningful results

Over 109 modules curated to develop the critical skills needed to thrive rather than just survive during times of significant change.

Packed with practical tools and techniques to coach yourself and others as well as manage the human side of change, guaranteed to deliver results.

  • Coach Yourself & Others
  • Manage Change Effectively
  • Guaranteed to Deliver Results

Coaching Cards

Unlock your potential with 110 powerful questions

Questions specifically designed to stimulate effective thinking to gain clarity, make decisions, generate ideas and think differently.

  • Gain Clarity
  • Make Decisions
  • Generate Ideas

The Vault

Fresh new content tailored for you

An ever expanding library of additional learning including videos, podcasts and books covering a wide range of topics that have been curated to inspire and educate new and existing leaders.

  • Videos
  • Podcasts
  • Books

Powered by the Go M.A.D. Thinking Methodology

For 25+ years we have been specialising in providing tools, techniques, and training programmes aimed at improving organisational performance, leadership, and personal development based on over 4000 hours of research.

We built ThinkOn to give everybody, anywhere the very best of Go M.A.D. in one versatile app.

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Give Your People The Unfair Advantage

Learn tools and techniques for life, not
just for the 9-5.

  • For You - A powerful toolkit at your finger tips
    - Optimise your performance
    - Think bigger, better and bolder
  • For Your Team - Have a highly motivated team
    - Greater productivity and efficiency
    - Smash goals out of the park consistently
  • For Your Organisation - Have a common way of working
    - Build a coaching culture
    - Manage change easily and effectively
440+ Global Organisations

Don't take our word for it!

“I've enjoyed and benefited from many leadership development, coaching and management courses from being a Sales Manager to a Managing Director.  But after 15 years, I keep coming back to the Go M.A.D. Results Framework.  It's got the lot. The framework, the methodology and the toolbox to help individuals focus on getting the results they want.”

Managing Director Hollister UK & I Region

“I was sceptical when the HR folks said that Go MAD was the best training they ever had. Since then, I went MAD, removed my negative thinking and agree that Go MAD Thinking is the most valuable training that I have received in my 6 years at GE, so you can see how important Go MAD is relative to other important tools like CECOR and 6-Sigma.”

Global Molecular Imaging Scientist GE Healthcare

“The programmes have provoked people to think, ultimately helping us to drive  growth plans. The change in mind set for some people has been quite radical and has even helped to improve people's lives outside of work.  This is the beauty of Go MAD; whilst it helps the business to deliver its objectives, the business also gives back something to its Employees with the tools and techniques learned.”  

HR Manager ASICS 
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Affordable Pricing

Whether you're an individual, a small team, or a growing enterprise, we have a plan that aligns perfectly with your goals.

Individual

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£ 29 / per month
  • Unlimited AI Joe chats
  • All coaching & change learning
  • Fortnightly vault unlocks
  • Access to 110 coaching cards
  • Daily thought provokers
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Organisation

For organisations of any size.

  • Unlimited AI Joe chats
  • All coaching & change learning
  • Fortnightly vault unlocks
  • Access to 110 coaching cards
  • Daily thought provokers
  • ThinkOn Hub
  • Your content in The Vault
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